Bingo Ladbrokes Parlay Calls

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UK bookmaker Ladbrokes is said to be still in talks to buy online bingo specialist Parley Entertainment.

Parlay, runs bingo sites for Bingo Butlins, Bingo Ann Summers and Bingo Yahoo.

It is easy to see why the Ladbrokes Bingo team may be interested - the Bingo firm Parlay is estimated to be worth £6.5 million and some analysts (rather incorrectly) bill it as the world leader in online bingo.

Ladbrokes Bingo ventured into the online world of online bingo in 2007 with the launch of its Virtue Fusion based Ladbrokes Bingo Platform.

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This page contains a single entry by Simon Collins published on February 29, 2008 11:42 AM.

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